However, in place of cocaine are crack, these dealers are distributing Facebook poker chips, Farmville coins, and Mafia Wars or World of Warcraft Gold and other coveted virtual goods and currencies to their loyal buyers. Instead of an artificial drug induced high, players are rewarded with surges in endorphins and neurotransmitters.
Will Wright, legendary game developer of mega hit titles such as The Sims and Spore, delivered a keynote speech at the Game Developers Conference in San Francisco this week. He likened the relationship between game developers and gamers to that of drug dealers and their users.
Full Article: http://gdc.gamespot.com/story/6253594/will-wright-game-design-a-lot-like-dealing-drugs
